FUELLING THE FRAGRANCE REVOLUTION WITH CREAMER & LLOYD
Submit2gravity were asked to showcase artwork from Dae Hun Kwon, Louise Greenfield and Chris Eckersley, at Jasmine Studios in Shepherds Bush in conjunction with an event held by Creamer & Lloyd.
Creamer and Lloyd help people in organisations solve challenges in creative ways by working with artists from many disciplines. The event which ran over two days, was aimed to fuel the fragrance revolution as apart of a journey within Unilever to appreciate the importance of the sensorial world for the development of brands, with particular emphasis on fragrance. Its aim is to help build an internal culture where fragrance is fully recognised, understood and supported both through internal measures and collaboration with Unilever's partners.
ARTWORK AT JASMINE STUDIOS
Chris Eckersley - Note 'C' (16x Sensory sound modules displayed on floor level). Dimensions of each module: 40cm x 40cm x 40cm
Chris Eckersley - Note 'C' installation consisits of 16x sound modules. Displayed on the floor of the Jasmine Studios each module plays the 'Note C' from a variety musical instruments. The sound is activated by movement passed over each sensory receptor found above each of the module.
Louise Greenfield (3x Feathered Wall Sculptures).
Vortex Dimension: 145cm x 110cm Maelstrom Dimension: 159 x 130cm Scotopia: Dimension: 128cm x 96cm
Louise Greenfield series of 3x large feathered wall sculptures are made from a hundreds of feathers to create a whirlwind effect full of depth and textures.
Dae Hun Kwon - 'Lost in the Forest' (Light Installation displayed on rear wall). Dimensions: 5m 23cm x 2m 20cm x 60cm
Lost in the Forest' by artist Dae Hun Kwon is a cleverly created light installation that constructed from thousands' of carefully placed pieces of metal. Spot lights directed beneath at each side of installation rotate, picking up the shadows of the tiny metal pieces which create an illusion of a face that appears and disappears within the trees.